REPLY: Investing in a sustainable way: the Reply Sustainable Investment Challenge, organized by Reply and Banca Generali and with a Totally Zero Negative Impact on the Environment, is underway

Share this

TURIN, Italy – (COMMERCIAL LINE) – The third edition of the Reply Investment Challenge is underway, the second of these challenges on the topic of sustainability. Aimed at students and young professionals, in 2021 the international online competition had 14,600 entries from 91 countries around the world and a total volume of 76,746 trading operations were carried out.

This year the theme of sustainability will play an even more central role. The objective of the Challenge, which will take place from Monday 28th Marchth to Friday 8 Aprilth of this year, will be to invest in a sustainable way. Participants will be asked to present sustainable but profitable investment strategies, making choices influenced by the ESG ratings of the companies in which they will invest.

In addition to expanding their knowledge of the ESG rating system, the competition will allow participants to expand their general finance and investment skills, thanks to the exclusive e-learning contents which will be made available on the Challenge platform the month before the competition.

Participants in this year’s Challenge will have $ 1,000,000 virtual capital to invest in real time in the US market. On March 28, the sum will be credited to the participants’ virtual wallets and the challenge will begin. Participants will be ranked and evaluated based on their sustainable investment choices and only the top three – those who have maximized their return in terms of profit and sustainability – will win the challenge.

To demonstrate the commitment to sustainability, Reply Sustainable Investment Challenge 2022 will have a zero negative impact on the environment and it will be completely green. In collaboration with LifeGate, contact person on issues related to sustainability, the overall environmental impact generated by the organization and conduct of the event was calculated. The amount of CO2 produced will thus be offset through the creation and protection of forests in Madagascar.

The Reply Sustainable Investment Challenge will do so again this year Banca Generali as a partner. The first Italian bank to undertake the path of offering ESG investment solutions for families, Banca Generali will accompany students in the various stages of the competition, concretely measuring their results, not only economic, but also environmental and social.

The 2022 edition of the Challenge also counts with the participation of CFA Italy company, MainStreet partner and the MIP Politecnico di Milano Graduate School of Business.

CFA Society Italy which, since its foundation, has promoted the highest standards of ethics, training and excellence within the entire financial community, is constantly focused on the latest ESG issues that are revolutionizing the sector.

MainStreet Partners, a London-based firm specializing in sustainable investment and portfolio analysis, will provide ESG ratings that will be used in the competition.

Furthermore, by participating in the Reply Sustainable Investment Challenge, the MIP Politecnico di Milano Graduate School of Business confirms its commitment to training and training financial operators who are attentive to the risk and sustainability of their investments.

The Reply Sustainable Investment Challenge is part of the Reply Challenges Program which, together with the Reply Code For Kids program and Reply’s 2nd level Master in AI & Cloud offered at the Politecnico di Torino, are just some of the examples of the ongoing commitment to development. of innovative training models, capable of involving the new generations of high performers. Today Reply’s Challenges is made up of a community of over 140,000 players.

Registrations for the Reply Sustainable Investment Challenge will be open until March 25th. All information is available at:


Reply [MTA, STAR: REY, ISIN: IT0005282865] specializes in the design and implementation of solutions based on new communication channels and digital media. As a network of highly specialized companies, Reply defines and develops business models enabled by the new models of AI, big data, cloud computing, digital media and the internet of things. Reply provides consultancy, integration of digital systems and services to organizations in the telecommunications and media sector; industry and services; banking and insurance; and public sectors.

Banca Generali

Banca Generali is a leading private bank in Italy in financial planning and customer asset protection, supported by a dense network of consultants and private bankers who rank at the top of the sector in terms of competence and professionalism. The Company’s strategy is based on four fundamental pillars: qualified advice from professionals specialized in protecting families’ assets and supporting the planning of their future; a cutting-edge product portfolio with tailor-made solutions for the personal needs of clients, innovative wealth management services for financial activities and other types of activities and innovative tools which, through the adoption of new technologies, improve the relationship of trust between consultants and customer. The Bank’s mission highlights the role of trusted people alongside the customer over time, to build and take care of their life projects. Listed on the Milan Stock Exchange since November 2006, it manages over € 85.7 billion of Assicurazioni Generali assets on behalf of customers (data as of December 31, 2021). With a strong presence throughout the country, it manages 45 branches and 137 offices available to over 2,150 financial advisors, together with an advanced digital contact service for its operations. Added to this is its digital banking platform,, which allows customers to independently access banking services.

MainStreet partner

We are the trusted ESG partner of many investors for one simple reason: we provide a single platform for their portfolio-level sustainability needs. Our clients are among the most sophisticated wealth managers, investment banks, insurance companies and institutional investors in the financial sector.

MainStreet Partners is headquartered in London, regulated by the Financial Conduct Authority and consists of two main divisions:

  1. ESG consulting – We have been working with our partners for over 10 years to create multi-asset and multi-manager ESG portfolios containing mutual funds, stocks and bonds. We develop solutions for thematic products or products in line with the United Nations Sustainable Development Goals (SDGs);
  2. Portfolio analysis – We provide a holistic approach to ESG data analysis which includes: transparent and detailed ESG ratings across a broad universe of funds or valuation of clients’ portfolios to improve their sustainability profile and align them with the latest “green” regulations.

Our proprietary and database models are available on a pragmatic and intuitive ESG platform. Our clients can create sustainable portfolios and / or analyze their portfolios thanks to:

  • ESG rating at issuer level (shares, credit, government bonds, green and social bonds);

  • ESG rating for funds with addition of extra-financial results and alignment of SDGs;

  • exclusion lists and analysis of activities and behaviors.

MIP Politecnico di Milano Graduate School of Business

MIP is the Graduate School of Business of the Politecnico di Milano which, for over 40 years, has been offering management training programs for graduates, professionals, companies and institutions. In 2014 the School launched the first Executive MBA in digital learning in Italy and today, where digital training is an integral part of the entire training offer. The School works with particular attention to issues related to sustainability as the only European Business School among B Corp certified companies, an important recognition given to companies characterized by their commitment to sustainable development and to building a more inclusive society. MIP constantly collaborates with nationally and internationally renowned companies, building partnerships that make it possible to design training courses aimed at providing the best tools to face the challenges of contemporary markets. The training offer consists of over 40 Masters each year, including MBA and Executive MBA, a catalog of over 200 Open Programs dedicated to executive profiles and various training courses dedicated to the business world.

CFA Italy company

CFA Society Italy is the reference association in Italy for professionals who have achieved the qualification of Chartered Financial Analyst® (CFA), the most important certification in the world of finance. Founded in 1999 as an affiliate of the CFA Institute, the Association is the reference point in Italy for CFA Charterholders. CFA Society Italy promotes professional ethics and the value of the training and certification path in the country and provides a series of services for professionals and for those who are following the demanding exam process. Like other affiliated associations in the world, the activities carried out by CFA Society Italy are largely based on the voluntary commitment of its members. CFA Society Italy has about 600 members.

Share this

Leave a Comment